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How to Do Everything with Your eBay Business

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How to Do Everything with Your eBay Business 
By:   Holden, Greg      
ISBN: 0072229489
Format: BC 448 pages 
Pub Date: 2003-05-27 
Copyright: 2003
Edition:1
$21.99 USD
Product Line:McGraw-Hill Osborne Media 
About the Book 


Here’s your chance to capitalize on the Internet economy by clearing out your basement or cashing in on your hobby. Teaches you the ins and outs of marketing online, improving graphics and text, and protecting yourself from fraud. Use chat rooms and Web pages to spread the word about your auctions. Use online payment services and build a dependable reputation. Author Greg Holden shows you step-by-step how to mine eBay’s 50 million registered users for profit—and possibly even a new career.

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  Table of Contents
Part I: Get Started with eBay 
1: Become an eBay Auction Expert 
2: Start Selling with eBay 
3: Become an eBay Auctioneer 
Part II: Improve Your Competitive Edge 
4: Tips and Strategies for Online Sellers 
5: Spruce Up Your Auction Presentation 
6: Manage Multiple Auctions 
7: Create Your Own Web Pages 
8: Create Digital Images that Sell 
Part III: Business Practices for eBay 
9: Accept Payments and Serve Your Customers 
10: Make Sure Your Goods Reach Their Destination 
11: Meet Other Auction Hounds 
Part IV: Sell Specialty Items on eBay 
12: Drive Home the Deal on eBay Motors 
13: Auction Off Business Goods and Services 
14: Fix Your Price on Half.com 
15: Get Top Dollar on Sothebys.com 
16: Protect Yourself and Your Customers 
17: Fulfill Your Accounting and Tax Requirements 
Part V: Keep Your eBay Business Running Smoothly 
18: Keep Your eBay Business Legal 
19: What to Do in Case of Trouble 
Appendix A: eBay Glossary



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