About the Book
Internationally celebrated ebusiness
innovator, Bernard Liautaud, explains why the key to ebusiness success
is knowing how to transform the vast reservoir of raw data found in every
company into a corporate intelligence gold mine.
This book focuses on the three main
areas of ebusiness intelligence—intranets, extranets, and business-to-business
ecommerce. He describes cutting-edge strategies for accessing, analyzing,
and sharing corporate data both internally and externally with customers,
partners, and suppliers. With the help of case studies from Lucent, Dow
Chemical, Disney, Go Network, and other ebusiness giants, Liautaud explains
the what, why, and how of ebusiness intelligence in the new information
economy.
Bernard Liautaud (Palo Alto, CA) is
CEO of Business Objects, the world's leading provider of ebusiness solutions,
and, according to Intelligent Enterprise magazine, one of the "12 Most
Influential Companies in the Information Technology Industry." In 1996,
five years after founding Business Objects, Liataud was named one of BusinessWeek's
"Hottest Entrepreneurs of the Year."
Related Books
Table of Contents
The Quest for Intelligence.
The New e-Business Intelligentsia.
Information Governance.
The Value of Information.
Data Overload.
e-Business Intelligence at Work.
Information Democracies.
Enterprise Business Intelligence.
Customer intelligence.
Ecommerce Intelligence.
Information Embassies.
e-Business Intelligence Extranets.
Customer Care Extranets.
Information Brokers.
Supply Chain Extranets.
Vision for Tomorrow.
The e-Business Intelligence Future.
Popular Misconceptions about an e-Business
Intelligence Implementation.
The Search for Return: Justifying
the Investment. |
